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Managerial skills: Rebrab in hunter "heads Algeria" in Canada

Issad Rebrab, CEO of Cevital, may well have been elected manager of the year in 2002, he is missing ... managers of Cape Town for his mega-2015 announced in recent weeks. Determined to find the rare pearl, he came to get in Canada.
Montreal: From our correspondent
advantage of his visit to the land of the maple leaf to negotiate a partnership of 2.5 billion dollars with the world number two aluminum, Alcan of Canada, Issad Rebrab had two meetings on Thursday and Friday, with the Algerians in Canada at the Ecole des Hautes Etudes Commerciales (HEC) in Montreal. The first meeting was organized by the Coalition of Canadian university Algerians (Rauca) chaired Belgacem Rahmani, responsible service training of teaching International Business at HEC Montreal, and just re-elected head of Rauca - a tradition (elections) rather rare in the middle Algerian community in Canada. At the second meeting, the CEO was the guest of Cevital Hafsi Taieb, a professor at HEC Montreal Chair of International Strategic Management Walter J. Somers. The son of Taguemount Azzouz has shown a great talent for teaching when he introduced his band, its history and its future prospects. Talent welcomed by Professor Taieb Hafsi and present some of whom traveled from distant regions of Quebec to hear from the mouths of Rebrab his success story. The project dear to his heart and for which he deploys all his energy in recent times is undoubtedly the megaproject Cap-2015. Although largely explained through the media in Algeria, a presentation was required. This a mega logistics, industrial and energy with a port in Cap Djinet in the wilaya of Boumerdes, and a new town can absorb 250 000. All would create 100,000 direct jobs and one million jobs indirectly. The cost of this investment, according Issad Rebrab, will be 20 billion. "Our group currently has 5,500 employees and we will reach 25,000 in 2010," he explained to the present. "Today, our problem is not financial or ideas. We have several projects and we are looking for even if there are compatriots who want to invest. We are ready to submit their projects for which, if properly conducted, they have absolutely no fear of success, "says Rebrab. "Our biggest concern today is the human resource. Particularly in management, sales management and marketing. Our universities and our old schools have not trained enough, "said CEO Cevital before launching an appeal to present:" If among your fellow competent people who want them, they are welcome. We are ready to poach managers of foreign companies. And he does not skimp on wages. "We will follow international standards," he said. The idea is to surround Rebrab managers hired local assistants. They will have the opportunity to be coached, ensuring skills transfer. Rebrab was reassuring on Algeria. "The country is moving, it's more like a few years ago," he said referring to his previous disappointments. "Personally, I was blocked 5 plants in boxes for 5 years. I fought and I got to succeed. We have a country hostile to the level of investment, but I assure you that if honestly you fight you get there, "says Rebrab which aims to increase its group of seventh company in Algeria, after Sonatrach Naftal Naftec, Sonelgaz, Algeria Telecom and Telecom Oracom Algeria, in second place after Sonatrach in a few years . It concludes with a "These are the children of Algeria who will advance," recalling that a foreign investor will try to make the most of his business to use his winnings and go and invest elsewhere. "On the wealth created by Cevital, 54% were made to the budget of the State in taxation. 45% were reinvested and 1% distributed to shareholders, "he ends with applause. Samir Jafar bin